If you are like me then topics and ideas for
writing articles about my product, service or niche can be tricky and
getting started even worse.
You will probably know the problems people have in
your industry. If you don't then you should find out by asking your
customers or searching on the internet. Forums can be a great source
for finding problems people in your market suffer.
Over time I have found that writing to a formula
works well as it gives you something to hang your words on and breaks
up the writing into manageable chunks.
The problem solving article works so well because
you have the opportunity to show that you know what you are talking
about and help the reader at the same time. You build a relationship
and they are more receptive to purchasing your services or products as
a result.
Here is a simple formula that breaks up the task
of writing your article into simple chunks that will make writing your
next article a breeze.
Generally there are two main types of problem
solving article:
"How to Articles" (eg "How to write the perfect
article")
"Tips & Tricks" (eg "10 ways to promote
your article")
Make the title of your article compelling to draw
people in. Also, try to make your title unique that way when you search
for it in the search engines (using the title of your article in
quotes) you will know that all the entries which come up will be for
your article.
Your opening sentence is vital. You need to grab
the attention of the reader or they will not read your article. Here
are some ideas to get you started:
Did you know that...
How many times have you...
Here’s an easy way to...
Next state the problem and make your first point
followed by a more in-depth description. State your other points and go
into more details for each.
Once you have finished making your points begin to
wrap up your article with a summary and conclusion.
Finally you should end you master piece of problem
solving with a call to action to get the reader to think or do
something. That way when they see your resource box they are more
likely to click on the link to your site or call you up.
Always check to make sure that your title still
makes sense with respect to your article. Double check to make sure
there are no spelling or grammatical errors.
So that's it. Problem solving articles help you
build a strong relationship with your readers (customers) and are easy
to write when you follow the simple formula.
Now go write your article and watch your business
grow.
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About The Author
Richard Cussons writes on many subjects from
dogs to DNA testing and currently has three to four articles published
every week. You can submit your article at his article site, http://www.article-store.com/.
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This article was posted on November 28,
2005 |